JW – Symphony in Blue

December 2012

Together with MediaMonks, iris has created an Ultimate Immersive Mentoring experience, enabling local brand ambassadors to take quality whisky mentoring to a global audience. Inspired by the whisky’s six flavours: Fresh, Fruit, Malt, Spice, Wood and Peat, the immersive flavour journey, available on both Android and iOS, puts the power of Johnnie Walker’s best Whisky Sommelier in the hands of the Brand Ambassadors anywhere in the world, who can now, regardless of their knowledge, deliver a world class whisky mentoring experience.